Numerous studies have shown that gravity is not the only determinant of ageing, which is a complex process involving tissue atrophy and bone resorption.

The above ageing signs are aggravated by the loss collagen in the skin which loses its structural support. These factors create a hollowing and sagging appearance with a loss of facial volume and contours which have a profound effect on the appearance of the mid face. Most people can see that they are looking older but do not recognize that volume loss is the reason that their face is beginning to "sink" and "sag".

This is especially true in older men, who develop loss of volume in the midface and a "hound dog "look starts to develop. Although surgical procedures have been used traditionally to tighten skin and muscle and reduce the appearance of sagging, surgery cannot restore lost volume and is particularly obvious in men who cannot easily hide the surgical scars as they have accompanying receding.

Often an ageing face is less about a softening jawline and more about losing volume higher up in the face viz the temples, the eyebrow area, the anterior and lateral cheeks. Volume loss in the lower face and the jawline also gives an aged appearance of jowling.

At Skin Renewal, we have introduced rejuvenative techniques such as the Liquid Facelift which is better suited for volume replacement than traditional techniques such as fat transfer which has considerable downtime . After having had their cheeks "volumised" with dermal fillers , a lot of patients come back to say that they did not realize what a big difference putting the "apple" back into their cheeks has made and they usually request more volume .Restoring volume to these areas has a twofold benefit. It provides a fuller more youthful and convex appearance to the cheeks which reflect light, and it has a lifting, pulling effect that counteracts the appearance of shadows and folds in the mid and lower regions.

Stunning "Hollywood" skin and volume has never been handed out by nature - it has to be bought and usually comes at an expensive price. No matter how great your skin is at 25, the inevitable volume loss in the mid and lower face will slowly leave their marks on one's face by the time one reaches 45. If these problems are not addressed with the latest cutting edge technologies, the downhill progression is inevitable. At Skin Renewal we have recognized this problem and have come up with a solution to make volume loss treatments with injectable fillers more affordable for the average person. As best results are seen with a number of different fillers, a customised solution dependant on budget and expectations is prescribed for every patient. With a progression of dermal fillers treatments, the prospect of a more youthful face is now possible for all our patients.

Skin Renewal Tip

At Skin Renewal we also offer as recent advances such as 3 D Skin Rejuvenation™ and Laser Genesis to improve volume loss in the face. In addition, when the lower parts of the face start dropping, gravity is defied by lifting and replacing the lost volume with injections of dermal fillers in the upper parts of the face and resculpting the jawline to soften the "jowling" process. Soft tissue volumising techniques using dermal fillers reverse these atrophic changes, yield outstanding results and all with minimal downtime and pain.

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Review -Dr Maureen “Amazing Lady”
Reviewed on 15 November 2014 by Bev Jones

Every-time I come for my treatment with you, it is so definitely not a "treatment". I have always felt when I come into your room it's like visiting my very best friend or sister - who totally understands where I am coming from it is the "sister -look" of encouraging one another. Bringing something so wonderful into my life. I am a confident 60 year old because of what you bring into my life. Lots of love to you all.

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